All aboard the North Dundas Chamber of Commerce coupon book!

Friday, March 8 deadline

NORTH DUNDAS — Forty North Dundas businesses lucky enough to get their foot in the door first will feature in a new ‘Shop North Dundas!’ coupon booklet being produced by the local Chamber of Commerce.

The North Dundas Chamber officially launched the initiative on Monday of this week. A first for the organization, plans call for 500 copies to be distributed to the public at a nominal fee during the Chamber’s upcoming annual North Dundas Expo, April 27 in Winchester.

The 500 individuals that end up holding those wallet-sized coupon books are “500 potential customers” for the participating businesses, the Chamber points out. And those individuals will have access to an estimated combined savings of several hundred dollars on the enclosed coupons (the final figure will depend on the actual discounts offered by the 40 participating vendors).

Susan Marriner of Marriner Design (left), designer of the coupon book, and North Dundas Chamber of Commerce Coordinator Mary Tessier, discuss the planned initiative at the organization’s Feb. 20 annual general meeting at Winchelsea Events.  The slide in background suggests the coupon book carries a value of $475 to the local shopper, since re-estimated upward to several hundred dollars. Zandbergen photo, Nation Valley News

Only 40 spots are available on a first-come, first-served basis, closing at the end of the business day this Friday, March 8. North Dundas Chamber of Commerce members pay a $75 fee for inclusion in the book; a $10 surcharge applies on non-Chamber members.

Marriner Design’s Susan Marriner — having recently revamped the Chamber’s logo — has already created the basic book design — minus the coupons inside. Printing and coupon design are set to be handled by Winchester Print.

Participating businesses are required to provide an already designed element that can be easily re-worked, such as an advertisement or a business card. See the applicable page on the Chamber’s website for information on payment and submission of coupon designs.

Originally hatched by former North Dundas Chamber of Commerce President Rachel Potvin, the coupon book concept was further developed and brought to the organization’s annual general meeting at Winchelsea Events last week.

While the initiative is the first coupon book put out by the Chamber, the organization is no stranger to issuing paper to spur local shopping: The organization’s longstanding ‘Chamber Bucks’ program fits into that category.

This article was updated to reflect that non-Chamber businesses are now eligible to take part in the coupon book initiative.


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