Nation Valley News
VANKLEEK HILL – This year has obviously been hard on a lot of businesses and many have had to change their way of sales, production and so much more. Beau’s Brewery has made their own strides to change not only their production and sales but also their way of fundraising.
The 6th annual Beau’s 5k for Ovarian Cancer Canada inspired by a Vankleek Hill local, Ashley Courtois, is now a virtual run.
Jennifer Beauchesne, Marketing Communications Specialist for Beau’s Brewery, says that although this is not the first time you could support virtually, it is the first time they will have no in-person run.
“You could always join the event as a “virtual runner” but this is our first year not gathering at the Brewery before and after the race. All runners get a pedometer so they can track their 5K in their house, neighbourhood or wherever they can follow distancing guidelines.”
Not a runner? You can get your steps in in several other ways of your choosing.
“My mom plans to do hers in the pool, 218 laps, another supporter is going to walk up Vankleek Hill 5 times, since cancer is an uphill battle. People can get creative,” explained Beauchesne.
The run’s highest grossing year was 2018 after honoree Ashley passed away after her three-year battle with the disease. A whopping $70,000 was raked in.
“The community really poured out its heart,” Beauschene added.
Last year the event raised $50,000 and they hope to meet last year’s total.
Beauschene said they are well on their way to meeting their goal, “We have raised more than $7,000 so far and have 90 registered participants, so anything can happen.”
When Jen was asked what her favourite part of the event was she did not hesitate, “Oh gosh, always the after-race glass of Lug Tread, it never tastes so good as after a dusty run.”
In light of the current global situation Beaus had altered it’s production line to now include hand sanitizer.
The company like most has been hit hard by COVID-19 but things are starting to look up.
“Like a lot of businesses connected to hospitality, Beau’s has been hit hard by the pandemic. Bars and restaurants usually buy about 50 percent of what we brew,” said Beauschene.
“We will be reopening our patio space, Saturday, June 13, with new seating that allows for physical distancing. In the meantime, our hours are 12-6 daily and people can order beer to go,” she concluded.
To show your support or to register for the 5K run click here.